(DALLAS) March 15, 2011 – Reflect, a leading full-service provider of in-store digital media solutions, today released quick tips for retailers looking to implement in-store digital media or improve upon their current in-store digital media strategy. Reflect will be exhibiting at GlobalShop, the world’s largest annual event for retail design and shopper marketing, in Las Vegas, March 28-30 at booth #1257.

Join us March 28-30, 2011 at the Sands Expo and Convention Center in Las Vegas.

GlobalShop is your connection to the retail industry’s leaders and innovators all under one roof providing you with the newest products and business opportunities to make your brand successful. Through the latest trends and technologies, education and networking you’ll discover real-world practical solutions to enhance the retail experience and connect with the changing shopper.

We recently returned from Las Vegas where we exhibited at DSE where one of our latest ReflectView solutions, Audience TouchPoint, created quite the buzz in our booth! The show had a record breaking year, with 195 exhibiting companies, and the highest conference registration to date.

If we saw you at the show, thanks for stopping by! If you missed us, we were busy talking about the latest enhancements to the ReflectView Software suite including everything from digital signage to interactive shopping applications to mobile messaging and in-store music.

Bill Yackey writes about how blending digital signage and mobile messaging can create powerful applications for creating compelling promotions and branding.

Digital signage, through its proven awareness vs. static signage, has the ability to draw more attention toward the messaging campaign. The engagement with the mobile phone keeps the consumer in front of the screen longer, while the synergy between the two media further helps the message resonate with them.

Today, there was an announcement regarding the partnership between Reflect and TXT4CRM to bring together the power of digital signage and mobile messaging. What does this mean? There are many successful marketing campaigns leveraging mobile messaging solutions. While there are many new mobile apps for smart phones and an array of experiments taking place with personalized shopper engagement, there are still some very fundamental ways that mobile messaging can be leveraged today to a very broad base of users.

Partnership Offers Retailers One-Stop Shopping for In-Store Digital Signage, Music and Video Experiences

Reflect Systems, a leader in in-store digital media solutions, announced today a strategic partnership with DMX, an international leader of experiential in-store and new media services, including music, messaging, video and scent experiences. Effective immediately, this partnership offers retailers and other businesses a more dynamic suite of services to create brand differentiation and shape their customer's in-store experience.

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